Business plan
A complete, narrative-led Word document grounded in the company’s materials, market context and strategic objectives.
BUSINESS PLANNING, REBUILT
Business plans built around the business—not the template.
NarrativePlan turns source materials, market evidence and financial assumptions into a coherent plan designed for the decision it needs to support.
See how it works ↓
Private beta in development
NARRATIVEPLAN01 / 14
BUSINESS PLAN
The business comes first.
03connected deliverables
from one source of truth
from one source of truth
StrategyMarketFinancials
Source-aware
Purpose-fit
Research-grounded
Financially connected
THE APPROACH
A plan should emerge from the evidence.
Instead of forcing every company through the same questionnaire, NarrativePlan begins with what the business already knows and has already documented.
-
01
Understand the materials
Source documents are read together, with newer information taking precedence and version history preserved where it matters.
-
02
Resolve only what is unclear
Confirmation questions focus on missing, conflicting or ambiguous information that would materially affect the writing, research or modelling.
-
03
Build one connected narrative
Market research, competitive positioning, strategy and financial assumptions are developed as parts of the same business logic—not isolated summaries.
THE OUTPUT
One business story.
The right form for its purpose.
The final package adapts to how the plan will be used, from internal planning and debt financing to equity fundraising.
Financial model
A transparent Excel model whose operating assumptions and projections align with the plan’s strategy.
Pitch deck
When fundraising calls for it, an investor-facing deck that translates the business case into a focused visual narrative.
“Complete” is not the same as fit for purpose.
QUALITY BY DESIGN
Checked as a whole, not section by section.
NarrativePlan’s quality system examines source fidelity, financial consistency, research depth, narrative coherence and purpose fit before the work is released.
EvidenceClaims stay traceable to reliable sources.
ConsistencyStrategy, operations and numbers tell the same story.
PurposeThe plan answers the questions its intended audience will actually ask.
PRIVATE BETA
We are preparing NarrativePlan for its first users.
The client workspace and generation engine are currently undergoing end-to-end testing. Public access will open after the full workflow meets NarrativePlan’s quality standard.
In active development